Dacia Plant, one of Romania’s biggest natural supplements producer, approached GLITCH to create a campaign for their kids brand of cold weather remedies, Ingerasul PUFY PUF. All natural, delicious and, most important, super-efficient in treating coughs, colds and sore throats, we positioned the brand as an essential piece of kids’ winter kits, next to their snowboards, gloves and jackets. Produced with Colorbitor and animated by DSG Animation, the TV ad takes us through the much needed inventory kids need to be equipped with in the cold season.
